Thursday, July 14, 2016



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10 Tell Signs A Home Is Overpriced

Or better, will you be paying such an over-inflated price?
So, why are you then as a home seller convinced you will be able to sell it at those levels?
If there’s anything almost guaranteed to make your home sale experience a good or bad one, it will be price!
Price it correctly from the start and you’ll get offer to purchase activity in no time!
However, go with the “let’s see if there are buyers willing to pay that price”and as a home seller, you’ll undoubtedly draw the short straw!
How does a home seller even know he’s dealing with an overpriced home?
More importantly, what will he do once he finds out? You better hope it’ll be adjusting that asking price downward asap!
I have lined up the 10 most popular telltale signs that you’re dealing with an overpriced home below:

Sign #1 – The home is priced well-above neighbouring properties for sale

“Of course, my home should be selling for more than some of my neighbours’ houses! Have you see how those look inside?!”
Does that sound familiar?
It should!
Do you realize that real estate agents are encountering this type of chatter on a regular basis?
As a homeowner, basing one’s decision on the asking prices of the currently available properties on the market nearby has some clear pitfalls:
(1) As long as the market hasn’t spoken (i.e. no able & willing buyer and home seller have agreed on a mutually acceptable price), those property asking prices are just that: ASKING, but not given yet!
It’s still just an indication of how much those individual home sellers would like to get for their properties.
(2) So, does this mean that your property’s asking price should be in line with those neighbouring overpriced home levels?
How do you know whether those home sellers are actually genuine sellers, and not just sellers who are ‘testing the market’?
I have a personal anecdote to share which might shed some light on this:
Every few years, throughout my childhood, my father would place a couple of his rental properties on the market.
Nothing special there.
Except that he would price the units 30-40% above the going market ratefor similar units in the neighbourhood!
He would time it such that he’d go onto the market right when there’s little-to-no available stock. Over the decades, he managed to sell quite a few clearly overpriced homes at those levels!
And all just because there was someone out there at that time looking to buy in those particular areas, while there wasn’t anything else on the market!
For the record, there were many, many more times, he ended up taking the units off the market after a month or so, as he didn’t even get a single call on them.
Now, how does a homeowner know whether the neighbours’ reasons for selling are correct?
Are they genuinely looking to sell or just trying their luck?
If it’s the latter, let’s hope you haven’t been lining up your asking price according to theirs!
Really!

Sign #2 – The real estate agent who gave the highest valuation was hired



A crucial part of the home selling process is the right selection of a real estate agent.
As this person will be the one driving all the marketing efforts of your home, who will be servicing all your home sellers needs, and who will be in your personal space a lot of times these next few weeks or months, one needs to make sure one deals with a competent, professional individual!
To successfully start the home selling process, it’s important to properly conduct a series of real estate agent interviews prior to making a decision.
Taking the time to chat with 3 different real estate agents will give you a very good feeling of who you’re dealing with, and what they can offer to help you.
A handful of hours invested in these interviews will really help you get to a great start!
Do you even have an idea how to interview a real estate agent? Thought of possible interview questions to ask?
Going through this process might seem laborious, but it will without a doubt help in avoiding to pick the real estate agent who came up with the highest valuation figure!
After all, any number put forward by the agents should easily be substantiated by them, no? (I’m thinking of the Comparable Market Analysis report)
Plus, you can put things in perspective once you’ve spoken to all three agents and compare their data!
Don’t fall for real estate’s dirty little secret and hire the real estate agent just because they stroked your ego by presenting the highest valuation number, as your beautiful property is without a doubt the most amazing property on the block!

Sign #3 – The online property listing isn’t getting any traffic



Although you might still run into the occasional post and pray real estate agent, most of them will hopefully bother to make sure that your property listing at least gets exposed online vs. just placing a ‘For Sale’ sign outside your home!
With more than 90% of today’s home buyers starting their home buying search online, it is imperative that the real estate agent knows how to efficiently market a property online, through the numerous property listing portals and mandatory social media exposure!
Having gone through the entire exercise to market the property, it’s really just a matter of hours before the first interested buyers start calling in to enquire about that property.
On the other hand, if you can hear the crickets chirp days or weeks after going live with the property listing, there is a serious problem!
I will let you guess what’s turning off all those buyers…
Pricing.
Exactly!
Any real estate agent working the area (who coincidentally gave the homeowner a realistic home valuation, but likely missed out to the agent giving the highest valuation) will know the listing they’re dealing with is one of an overpriced home!

Sign #4 – The home isn’t seeing a steady stream of buyer showings

The homeowners have finally decided to put the property on the market!
Needless to say, there’s nervous, excited, uncertain what will happen during those first few weeks (and months) of marketing!
And rightfully so!
Even though a regular feedback period had been agreed upon during mandate signing, the home sellers are anxiously calling the real estate agent to ask whether he has found them a buyer for their home yet!
During buyer viewings, or open house events, the home sellers are normally kindly asked to vacate the premises, as it puts the home buyers on ease to talk freely without having to worry that the homeowners are listing in on the conversation around the corner!
It’s no real surprise to hear that the same anxious home sellers would be the same people who insist that their ‘household helper’ stay around for ‘security measures’, but who would then proceed to report back all of the buyer movements, comments, feedback and communication, as it happens.
It’s rather amazing how quickly that type of nervousness and excitement turns into frustration and desperation on the home seller’s side!
“It’s been 2 full days and we haven’t had a single offer! What’s wrong with our house! Will it ever sell?”
Especially when longer periods of time go by and the little bit of interest there was at the onset of the marketing launch has now completely waned.
The only ‘stranger’ visiting the house on a weekly basis is the real estate agent, trying to provide a decent service by making sure to have face-to-face conversations on the marketing feedback and buyer (in)activity.
That, and trying to make sure the home sellers remember him, as it might be a while before they see him again at the next buyer showing!
Who knows how many weeks later that might be!
Does this ring a bell?
It’s yet another great telltale sign one might be dealing with an overpriced home!

Sign #5 – The home hasn’t seen a single offer, despite months of marketing

If the marketing portion of the home selling process was efficiently and professionally been taken care of, the first buyer showings should take place within hours or days of going onto the market, and ought to be a non-stop stream of interested home buyers!
Consequently, once all the serious (‘hot’) buyers have been exposed to this new property, it shouldn’t take long before the first offer to purchase contracts get presented.
Depending on the dynamics of the local real estate market you live or operate in, the speed might be slightly different, but as my real estate mentor used to say:
“You’ve got 30 days, 10 viewings, and 1 offer, or something needs to change!”
A correctly-priced property won’t take long to start seeing offers; mostly within days or week from its initial launch!
If the home is going through the marketing process and the weeks or months are ticking by without a single offer, you might be dealing with an overpriced home!

Sign #6 – The home has only seen ‘low-ball’ offers

As explained in the point above, an overpriced home is unlikely to see any offer to purchase being presented any time soon!
Most home buyers will ask their real estate agent how long the property has been on the market.
Nowadays, every statistic regarding property listings can be found online, so when the ‘days on market question arises, time is not on the home seller’s side!
Having just heard that  this property has been on the market for +100 days, home buyers will start wondering why this property hasn’t sold yet.
Or worse, they start asking what might be wrong with the property!
“With the home seller that long on the market, he might be desperate by now. Let us try to put in a low-ball offer!”
And ‘the rest is history’, as they say!
At least for the home seller’s hope of ever receive a price anywhere close to his asking price!
The market has spoken, and as the home seller of an overpriced home, you might not like what it’s telling you!

Sign #7 – The home has only one common feedback word



The real estate agent will try his utmost to get the word out on this property, and hopefully get potential home buyers interested in viewing this newly-listed property, either through 1-on-1 private showings or open house events.
Every single buyer he manages to take through the property will very likely be asked for feedback (or at least, you hope the agent does!); what they loved about the property, liked, disliked etc.
If the property is indeed an overpriced home, almost all visiting buyers are likely to point out how they can buy more house for the same money a little further down the street.
As any professional real estate agent ought to do, from the regular feedback (i.e. immediately following the showings) to the home seller will quickly emerge a similar pattern:
“The buyer loved the home and its many features, proximity to schools and shopping facilities, however, the pricing of the property is a big concern, so they won’t be pursuing this house as a potential home.”
The price is wrong.
The curse of the overpriced home has struck again!
How quickly will the home seller adapt to the current market conditions by lowering the price of his overpriced home?

Sign #8 – The home has very peculiar amenities

Every home has its own story, its own history of homeowners over the years.
With every new homeowner comes a new set of ideas as to how the house ought to be decorated.
Whereas most people can easily be grouped in a certain number of similar styles, there are sometimes those homeowners who have a particular taste when it comes to home decoration! (and that’s putting it mildly)
I’m not talking about those bright yellow painted living rooms, or carpeted walls from the 1970’s; I’m referring to those Italian imported pink marble flooring tiles for the expansive master en suite bathroom, or handcrafted Greek mosaic tiles in the swimming pool, or gold-plated tabs in every single bathroom in the house!
Clearly, a lot of money was spent on those expensive features, yet, unless you’re dealing with an exclusive high-end clientele who might be more open to those features, for the majority of home buyers, most (if not all) of those expensive additions are lost!
And so will its perceived value!
Here you are as the home seller of a home with such peculiar spendy amenities, thinking you can easily get your ‘cost of upgrading’ back by adjusting the asking price.
Yet, the market has clearly marked the property as an overpriced home!

Sign #9 – The real estate agent’s 12-month mandate expired and the home is still on the market

After the hardeous interviews with real estate agents, the home seller was convinced that this one agent was the person for the job!
However, after 10, 11, and now 12 months of marketing, the mandate expired and the house still isn’t sold?!
Perhaps the agent wasn’t such a great pick after all!
Or might there have something else to blame for not selling the property?
I’m afraid to say that after all those months on the market, every home buyer out there will have been exposed to this property, even if the agent’s marketing efforts weren’t up to scratch!
Buyers will find your property, especially given so much time has gone by!
The problem of trying to sell an overpriced home is back again!
Instead of firing the real estate agent for not getting the property sold, how about adjusting the asking price of this overpriced home down to realistic market-related levels and see how fast it’ll see then!


Sign #10 – The home’s neighbouring properties for sale are actually selling

During the period of the above-mentioned 12-month mandate on this overpriced home, it must have been extremely frustrating for the home seller to see his neighbouring properties for sale actually getting sold!
“Why is his home selling and mine, which is much nicer, isn’t getting a single offer?”
With every home offering its own set of features and specific measurements, it only becomes even more trickier to determine a correct market-related asking price!
Once again, it’s imperative to get a number of real estate agents’ opinions, as to where one ought to correctly price a property, in order to avoid lingering on the market for months with an overpriced home instead.

Conclusion

As you’ve read throughout this article, the main reason why most of those overpriced homes didn’t sell was because of price.
Although the home seller might be looking to get x-amount out, as it will help finance his next home purchase, as a real estate agent, one can only assist in marketing and really trying to get the best possible price the market is willing to pay.
Unrealistic expectations on the home seller’s side are a lot of times at the root of the problem of trying to sell an overpriced home!
In the end, not only will the home seller have ‘suffered’ months and months of marketing, open houses, countless of buyer showings, and a‘For Sale’ sign outside his house all that time, the chances that it will now sell at a price below the property’s actual value are very high!
Should one as a home seller be overly worried about dealing with an overpriced home?
You bet!

Article from Xavier De Buck Real Estate Agent at Pam Golding Properties

Tuesday, February 23, 2016

San Marcos TownHome $434,500

San Marcos - Townhome for Sale

2223 Indus Way - $434,500






 


Call Cecilia Godoy 760-822-2757

Sunday, January 31, 2016

JUST LISTED

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Offered at $649,999







 Townsend Heights El Cajon

Saturday, October 10, 2015


Ten Ways to Tell If Your Home is Overpriced



If you're selling your home, you need to
understand that pricing your home correctly from the beginning is absolutely critical. The most common reason a home doesn’t sell is because it is overpriced.

Overpricing a home can create damaging effects, period. The probability is that if you price your home too high in the beginning, you will likely end up with less money in your pocket, which is obviously not the goal when selling a home.
When selling your home, it’s absolutely critical you do not overprice it. If you happen to make the mistake of overpricing your home, it’s important that you identify this mistake right away and make a change immediately.
How does a seller know if their home is overpriced? There are actually many tell tale signs to know if what you are asking does not meet market expectations. Below are the top 10 signs that your home is priced too high. If you’re selling your home and have experienced any of the tell tale signs below, make sure you make an adjustment as soon as possible!
Your Home Is Priced Much Higher Than Your Neighbors
Generally speaking, in most neighborhoods, home values will be relatively consistent and close. One tell tale sign to know that your home is overpriced is if your home is listed $100,000 higher than other homes for sale in your neighborhood.
While it’s not impossible that there can be homes that have a $100,000 value difference, it is quite rare. One of the most common methods that real estate agents will use to determine a home value is by completing a comparative market analysis. A comparative market analysis, also known as a CMA, is best described as a detailed analysis of sold homes in the past 6 month time period in a given neighborhood.
If your home is priced much higher than your neighbors, it’s very possible your real estate agent didn’t complete a detailed analysis of value. If a CMA wasn’t completed, this will not only lead to your home being overpriced, but also can create issues with bank appraisals.
You’ve Had Very Few Or No Showings
Excitement is a very common emotion that is experienced by a seller. Sellers are generally happy their home is listed for sale and being advertised all over the internet. Weeks pass by and there have been a couple or even worse, zero showings.
That excitement now turns to concern and frustration. If this sounds familiar, the likelihood that your home is overpriced is high. If your home has been listed for sale for a few weeks and you’ve had only a couple showings, you need adjust the price in the hopes to generate some activity and showings.
You Haven’t Received An Offer
In most real estate markets, if a home is priced correctly a homeowner should receive at least one offer within the first two to three weeks. If you haven’t received an offer after a couple of months, this is a great way to know your home is most likely overpriced.
If your local real estate market is currently in the midst a seller market, you should expect an offer on your home within the first couple days on the market, if it’s priced correctly.
Certainly there are types of properties that may take longer than a couple days or a month to receive an offer on but it is fairly rare. This exists typically when selling a luxury home or waterfront property.
You Hired The Agent Who Recommended A Much Higher Price
In any given real estate market, there can be hundreds to thousands of real estate agents. When you are interviewing prospective Realtors to sell your home, it’s important that you know what questions you should ask during an interview.
One of the most important questions relates to the pricing. It’s critical you understand how the prospective real estate agent came up with the listing price of your home. If you interview 3 real estate agents and one of the real estate agents suggests a price that is $30,000 higher than the others, you need to know how they came up with that number.
There are many real estate agents who will “buy a listing” by suggesting a list price much higher than the market value. If you made the mistake and hired the real estate agent who suggested a much higher listing price, it’s very likely your home is priced higher than it should be.
Neighbors Homes Are Selling & Yours Is Not
One of the most frustrating things for a seller is when the neighboring homes are selling and theirs is not. If you’re selling your home and this is happening, this is a sign that your home is priced too high.
A common statement from homeowners who are selling their home is, “My neighbors home just sold for $200,000 and mine is much nicer than theirs, why isn’t my home selling?”
One thing that many sellers fail to understand is that there are so many things that can influence the sale of a home. If this sounds familiar, a couple things to keep in mind when it comes to comparing your home to your neighbors include;
·         Was your neighbors home a different style of residence? Ex; ranch vs. two-story colonial
·         Was your neighbors home larger?
·         Did your neighbors home have high end upgrades and amenities? Ex; granite counters, building additions, etc…
·         Is the location of your home inferior or superior to your neighbors? Ex; corner lots or private/wooded lot
·         Were the mechanics of your neighbors home newer than yours? Ex; new roof, windows, furnace, etc…
Bottom line, if your homes are selling in your neighborhood and yours is not, it’s probably overpriced.
Open Houses Are DUDS
One decision that should be made by homeowners who are selling their home is whether or not they want open houses. Statistically speaking, less than 2% of homes actually sell as a direct result from an open house. Open houses do provide potential buyers the opportunity to look at homes without feeling high pressure that some real estate agents may place on them.
If you believe that open houses are necessary to sell your home, what does it mean when the open houses are DUDS? If your real estate agent markets the open house and not one person walks through the door during the 2 hour open house, then your price could be an issue.
Like most, buyers have busy schedules, but a buyer will make the time to visit open houses if they are interested in a home. A buyer will however not waste their time if they feel a home is overpriced.
Internet Traffic Is Very Low
The internet has changed real estate industry over the past 10-15 years. The majority of home buyers are beginning their home search online. When a buyer is interested in a home they see online, they will reach out to either the listing agent or will contact their own real estate agent to schedule a private viewing.
One way to know your home is overpriced is if there has been little to no internet traffic or property inquiries. An experienced real estate professional who has a strong understanding of how to market homes for sale online should be able to provide traffic statistics as well as property inquiries.
Showing Feedback Indicates Your Home Is Overpriced
One of the biggest benefits to hiring a top real estate agent is they know the importance of receiving feedback on their listings. Feedback from other real estate agents as well as buyers who are viewing a property can be a huge help. If you’re not receiving feedback from showings, it maybe time to think about firing your real estate agent.
Feedback is important because it allows a homeowner the chance to correct things a buyer may object to. For example, if a prospective buyer indicates the paint colors are too “bright” it maybe time to consider repainting the room.
If the feedback from showings is that a home is overpriced, this gives a seller the opportunity to make an adjustment in the price.
You’ve Received Low Ball Offers
Most overpriced homes will not receive any offers, however, it is possible. Homeowners who overprice their homes and still receive a couple of offers should feel somewhat fortunate.
It’s a good chance that if a home is overpriced, the offers received are “low ball” offers. If a home is overpriced and offers are much less than the listing price, is it really fair to consider them “low ball” offers?
If you’re selling your home and have received several offers that you would consider “low ball” offers, you may need to reconsider whether your price is appropriate.
Your Home Didn’t Sell & Expired
Possibly the most obvious way to know a home is priced wrong occurs when it doesn’t sell and expires. If a home doesn’t sell and becomes an expired listing after 6 months, it’s not because there are not ready, willing, and able buyers in your local market.
Instead of blaming it on the lack of buyers or the local real estate market, it’s important a seller looks in the mirror and realizes that their home was overpriced. Every home has a price tag that is accepted to home buyers. If a home listing price is relatively close to the number a buyer considers fair, it will sell and not expire, period.
The Importance Of Pricing In Real Estate
The number one reason a home sells is because the price was right! Determining the list price of a home is such a critical piece of the home selling “puzzle.”
If you put the correct price on a home, it will sell in a relatively quick time frame. If you choose to overprice your home, it will either not sell or will take several months to sell. If you choose to overprice your home, remember that you will likely receive less money for your home than if you were to correctly price it from the beginning!
About the Author: The above Real Estate information on 10 signs your home is priced too high was provided by Kyle Hiscock.



Friday, March 20, 2015

OCEANSIDE END OF CUL-DE-SAC HOME


4203 Old Grove Road, Oceanside CA 92057 



This Could Be Your Home!

Fabulous end of culdesac home on a GREAT LOCATION. 4 bed ,2 1/2 bath. No Mello Roos, no HOA. House features: custom painting, large kitchen and island with plenty of cabinetry, tile floors downstairs, carpet upstairs, HUGE family room with fireplace, big master w/jet spa, and 2 walk-in closets, laundry room. Great yard for entertaining. One of the largest lots! Walking distance to school, near all. Easy access to 76 and I5. Walking distance to San Luis Rey River Trail..bike to the beach!!!

Bedrooms: 4
Bathrooms: 2.5
2,600 sq. ft. on 8,000+ lot
Year Built: 2004
OFFERED AT:
$495,000- $515,000
MLS# 150014467











FABULOUS LAKEFRONT HOME AT SUNRISE POINT

 1554 Via Brisa Del Lago, Lake San Marcos



Highly sought after LAKEFRONT home in one of the best locations at Sunrise Point with private boat dock. RESORT-STYLE LIVING AT ITS FINEST! The open spacious floor plan features vaulted ceilings and a cozy brick fireplace in the living room, dual pane windows, wood flooring throughout, plantation shutters, skylights. New dream kitchen with stainless steel appliances, granite counters, recycled agate and glass backsplash, custom made cabinets, new wine cooler and breakfast room overlooking the lake.
 

 Bedrooms: 3 | Bathrooms: 2
1,740 sq. ft. on the lake | Year Built: 1981
$695,000-$715,000

Cecilia Godoy
Realtor
ceciHOMES@gmail.com
760-822-2757
www.CeciliaGodoy.com